We've taken the guesswork out of finding the perfect colours to intensify your very unique eye colour. Our expertly coordinated collections use complementing shades to intensify your eye colour - with contrasting ones to make your eyes pop. Explore our collections, each with rich liners, all day wear shadows and volumizing mascaras. Use them together to turn up your eye color like never before! Find your products in one easy step... Just select your eye colour then try it on! View the almay intense i-color commercial with Kate Hudson! Go behind the scenes of our television shoot with Almay's Ambassador, Kate Hudson.